Cookie Policy & Consent Preferences
Detailed inventories of all client storage keys, advertising measurement signals, Consent Mode v2 implementation, and instructions on modifying your choice.
This cookie policy took effect on October 19, 2026 and governs all browser storage mechanisms deployed across missgloss.click.
Missgloss, trading at missgloss.click from 42 Aegean Avenue, Tampa, Florida 33606, Tampa, Florida, United States, utilizes cookies and browser local storage mechanisms strictly to maintain essential site navigation, capture appointment booking requests, power real-time chat inquiries, and measure campaign performance from paid search and social channels.
We categorize browser storage as strictly necessary, analytics, and advertising storage, with each category serving a different site function.
1. Strictly Necessary Storage
These mechanisms are required for the web application to function properly. They include localStorage keys storing your consent decision (site_consent_v2) so you are not prompted repeatedly on every page load, and session tokens that allow the support chat widget (nigefc0.php) to preserve conversation context when navigating between service pages. Strictly necessary storage operates without prior consent under legitimate operational necessity.
2. Advertising & Conversion Measurement Storage
These identifiers allow our studio to calculate the efficiency of paid advertising placements on Google Ads, Microsoft Advertising, and Meta Ads. They track campaign click-throughs and match completed inquiry submissions to specific advertisement ad groups. They remain disabled unless you grant explicit consent.
Every cookie and local storage key utilized on missgloss.click is cataloged below with its source, function, and expiration timeline.
| Key / Cookie Name | Provider | Classification & Function | Storage Duration |
|---|---|---|---|
site_consent_v2 |
missgloss.click (First-party) | Stores visitor consent status ('granted' or 'denied') to prevent banner repetition. | 12 months |
missgloss_chat_token |
missgloss.click (First-party) | Session token maintaining continuity of live support dialogue with studio desk. | Session / 18 months |
_gcl_au |
Google LLC (Third-party) | Google Ads conversion linker storage used to correlate ad clicks with booking actions. | 90 days |
_gid |
Google LLC (Third-party) | Distinguishes unique visitors for search attribution telemetry. | 24 hours |
_ga |
Google LLC (Third-party) | Maintains campaign conversion statistics across repeat studio sessions. | 2 years |
_uetsid |
Microsoft Ireland (Third-party) | Microsoft Advertising session tracker attributing Bing search ad clicks. | 24 hours |
_uetvid |
Microsoft Ireland (Third-party) | Microsoft Advertising persistent identifier measuring conversion actions. | 13 months |
_fbp |
Meta Platforms (Third-party) | Meta Ads browser identifier to measure Facebook/Instagram ad performance. | 90 days |
We run paid traffic from Google Ads, Microsoft Advertising, and Meta Ads, each appending specific click identifiers to evaluate ad relevance.
When you interact with our advertisements online, our media partners utilize verified click identifier strings:
- gclid: Google Click Identifier generated through google ads to attribute search keyword conversions and scheduling inquiries.
- msclkid: Microsoft Click Identifier appended by Microsoft Advertising to measure campaign efficiency across the Microsoft search network.
- fbclid: Facebook Click Identifier appended by Meta Ads to measure click performance and engagement metrics.
These identifiers allow us to calculate whether our advertising spend in the Tampa market is reaching real clients seeking makeup, brow shaping, or blowout services. No advertising partner has reviewed, approved, or verified Miss Gloss.
Consent Mode v2 is implemented directly in our site architecture with all measurement signals initialized to denied.
Under Consent Mode v2, four core browser storage parameters are enforced upon initial page load:
- [DENIED]
ad_storage: Blocks advertising cookie persistence. - [DENIED]
ad_user_data: Restricts transmission of user attributes to ad platforms. - [DENIED]
ad_personalization: Prohibits behavioral remarketing profiling. - [DENIED]
analytics_storage: Restricts performance tracking cookies.
These states remain strictly denied until you press "Accept All" on our consent bar. If you select "Essential Only" or later revoke consent, all four signals are returned to denied instantly.
You hold complete control over your storage preferences and can modify or withdraw your consent at any time.
Upon your initial visit to missgloss.click, a docked consent banner presents two clear options: "Accept All" or "Essential Only". There are no deceptive color traps, pre-checked checkboxes, or endless confirmation hoops.
To update your preference right now, click the button below:
You can also clear cookies directly via your browser settings (Chrome, Safari, Firefox, Edge) by navigating to site data settings and removing entries under missgloss.click.
Declining marketing cookies has zero negative impact on your ability to browse services, view rate cards, or book studio appointments.
If you decline non-essential cookies by selecting "Essential Only":
- All studio rates ($12–$125 brackets), duration estimates, and technique guides remain fully accessible.
- The interactive fit estimator and quote calculator function completely without restriction.
- You can freely submit appointment requests via zotuff2.php with full data security.
- The live support chat widget remains operational for direct messaging with the studio.
- Marketing pixels and ad click attribution tracking are suppressed.
For detailed documentation on how our advertising partners handle platform telemetry, consult their official privacy statements.
Our advertising networks operate under their respective legal and data management frameworks:
- Microsoft Advertising: Review the comprehensive Microsoft privacy documentation at privacy.microsoft.com.
- Google Advertising: Review Google's advertising technologies and privacy policies at policies.google.com.
- Meta Platforms: Review Meta's commercial data practices at facebook.com/privacy/policy.
If you have questions regarding a specific cookie, storage token, or our Consent Mode v2 implementation, contact our studio administration.
Direct your cookie and storage inquiries to our administrative team:
- Operator / Controller: Missgloss, trading at missgloss.click
- Postal Address: 42 Aegean Avenue, Tampa, Florida 33606, Tampa, Florida, United States
- Direct Telephone: +1 (597) 555-9057
- Administrative Email: office@missgloss.click